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How to sell digital products on Gumroad
Create a free Gumroad account, fill in your payout settings, click New product, choose a type, set a price, describe it, upload the content and publish. There is no monthly fee; Gumroad takes 10% plus $0.50 per direct sale (plus card processing and sales tax) and a flat 30% on sales from its Discover marketplace. Products go live when you publish, but appearing in Discover needs $100 in genuine sales and a risk review that takes about 3 weeks on average.
Checked on Gumroad's own pages on 2026-11-12.
| Cost | No monthly fee. 10% + $0.50 per direct sale, plus 2.9% + $0.30 card processing or PayPal fees. Discover sales: flat 30% including processing. Direct sales drop to 5% + $0.50 after $20,000 in paid sales in a calendar month. |
|---|---|
| Who can submit | Creators selling products they made themselves, with payouts available in their country by bank deposit or PayPal. Reselling, PLR and many high-risk products are not allowed. |
| Review | No review before publishing is stated. Products that only tell buyers to get the goods elsewhere are blocked on publish. Discover eligibility needs a risk review that averages 3 weeks after you pass $100 in sales. |
| Fits | Ebooks, courses, templates, presets, fonts, design assets, music, software and browser games, memberships and bundles that you created yourself. |
| Time needed | 30 to 90 minutes for a product page with covers, description and files; add time for payout identity checks. |
Before you start
- Payout settings filled in, with a government photo ID and proof of residence or business registration for your payout country.
- A cover image at 1280 x 720 px (under 50 MB); you can add up to 8 covers, and an image works better than a video as the first one.
- A thumbnail of at least 600 x 600 px for Discover, your profile and buyer libraries.
- Your product files: up to 20 GB per file for paid products, 250 MB total for free products.
- A price between free and $5,000, or a 'pay what you want' minimum such as $5+.
- A category and specific tags so the product can appear in Discover.
How to list on Gumroad, step by step
Set up payouts first
Fill in your payment settings with a bank account or PayPal. Gumroad needs a $100 minimum balance to pay out and holds weekly, monthly and quarterly payouts for at least 7 days.
Create the product
Click New product on the Products dashboard and pick a type: digital product, course, ebook, membership, bundle or service.
Set the price
Enter a price up to $5,000, or add a plus sign to let buyers pay more. Choose a display currency; memberships and bundles cannot change currency later.
Write the product page
Write the description with images or embedded video, set a memorable custom URL, and upload covers and a thumbnail. Pick a call to action and add a summary and extra details below it.
Add the content
In the Content tab, add files, pages, videos and text. Buyers must receive the product on Gumroad; a product that only says 'message me elsewhere' is blocked.
Set category and tags, then publish
In the Share tab, choose a category, add tags, keep ratings on and mark NSFW content if needed. Publish and share the link.
Qualify for Discover
Once you reach $100 from genuine sales and pass the risk review, products with a sale, a category and ratings turned on are listed in Discover. Discover products are automatically in the affiliate program.
What the Gumroad form asks for
| Field | Limit | Tip |
|---|---|---|
| Product type | – | Pick membership or bundle carefully, since their currency cannot be changed later. |
| Name | – | Say exactly what the buyer gets, such as '30 Lightroom presets for food photos'. |
| Price | Free to $5,000 | Add '+' for pay what you want; a $0 minimum limits files to 250 MB. |
| Description | – | Put demo videos here instead of as the first cover. |
| URL | – | Set a short custom slug that is easy to share. |
| Cover | Up to 8; 1280 x 720 px recommended, under 50 MB | PNG, JPEG, GIF, MOV or a YouTube or Vimeo link; PDFs are not accepted. |
| Thumbnail | At least 600 x 600 px | Make it clear at small size, since it is what Discover shows. |
| Call to action | Preset options only | Choose the wording that fits, such as buy or subscribe. |
| Summary / Additional details | – | List file formats, sizes and what is included. |
| Content | 20 GB per file (paid), 250 MB total (free) | Zip large sets, since Download all only shows under 500 MB. |
| Category (Share tab) | – | Required for Discover; deleting it removes the product from Discover. |
| Tags (Share tab) | – | Use specific, descriptive tags that match how buyers search. |
| NSFW toggle | – | Adult products are shown only to buyers who opt in. |
Why submissions get rejected
- Reselling products you did not create, including PLR or MRR ebooks and resold templates, presets, fonts or courses.
- Delivering the product off Gumroad, such as 'DM me on Telegram', with nothing attached.
- AI services fulfilled outside Gumroad, web hosting, IPTV, dropshipping and physical products.
- Event tickets, game keys, cheats and hacks, gift cards and token-style financial products.
- Sexually explicit content, food, medical, skincare or beauty products, and credit repair content.
- Content that promotes discrimination, threatens people or shares private information.
- Self-purchases or friends buying your product to reach the Discover threshold.
Tips that make a difference
- Use an image as your first cover, because carousel dots are hidden while a video cover plays.
- Append __sale_info__ to links in your content to see which sale clicked them.
- Link straight to a filtered profile view with ?sort=page_layout&tags=yourtag to send fans to one product line.
- Changing payout country can forfeit unpaid balances on the old connected account, so wait for payouts to clear first.
- Once you cross $20,000 in paid sales in a month, new direct sales that month cost 5% + $0.50 automatically.
Example: what JustLaunched prepared
These are the texts Pushify prepared for JustLaunched, a real brand, before listing it on sites like Gumroad. See the full sample report ›
| Name | JustLaunched |
|---|---|
| Tagline | Launch board for founders and early adopters |
| Short description | JustLaunched is a free launch board where founders introduce new products and early adopters try them first, ask questions and share feedback. |
| Tags | product launch, launch platform, startup discovery, indie makers, early adopters, beta testers, launch deals, product hunt alternative, saas, startups |
Questions people ask
Is Gumroad free to use?
There is no monthly fee or signup cost. Gumroad charges per sale: 10% plus $0.50 on direct sales, plus card processing, and 30% on Discover sales.
How much does Gumroad take from each sale?
On direct sales it takes 10% + $0.50 plus sales tax, and card processing of 2.9% + $0.30 is extra. Sales from Discover cost a flat 30%, which includes processing.
How do I get my product on Gumroad Discover?
Fill in payouts, reach $100 from genuine sales, and pass the risk review, which averages about 3 weeks. Each product also needs one sale, a category and ratings turned on.
When does Gumroad pay creators?
You need a $100 minimum balance. You can choose weekly, monthly or quarterly payouts (daily for some US accounts), and sales are held at least 7 days on the standard schedules.
Can I sell Notion or Canva templates on Gumroad?
Yes, if you made them. Gumroad does not allow reselling templates, presets or courses you did not create.
What is Gumroad's file size limit?
Paid products can have files up to 20 GB each. Free products are limited to 250 MB in total.
Sources
The Gumroad pages this guide was checked against.
- gumroad.com/pricing
- gumroad.com/help/article/66-gumroads-fees
- gumroad.com/help/article/149-adding-a-product
- gumroad.com/help/article/60-adding-a-cover-image
- gumroad.com/help/article/289-file-size-limits-on-gumroad
- gumroad.com/help/article/79-gumroad-discover
- gumroad.com/help/article/155-things-you-cant-sell-on-gumroad
- gumroad.com/help/article/13-getting-paid