Where we list / Listing guides
How to get your software listed on TrustRadius
You request a listing or claim your existing page from TrustRadius's vendor portal, using a personal work email on your company domain. It is free, but TrustRadius only accepts B2B products that are out of beta, with at least 100 customers and 10 full-time employees. Your page is not indexed by search engines until it has its first review.
Checked on TrustRadius's own pages on 2026-11-12.
| Cost | Free profile. Premium profile adds CTAs, lead forms, review campaigns and intent data; price not published. |
|---|---|
| Who can submit | Employees of the vendor with a personal work email at the company domain (no role addresses like info@, no Gmail). Agencies can co-administer only after a verified employee approves them in writing. |
| Link to your site | No backlinks. TrustRadius says it does not provide backlinks to your website, and the website CTA button is a Premium feature. |
| Fits | Established B2B software and business hardware with a real customer base: SaaS, IT, security, marketing, sales and data tools. |
| Time needed | 30 to 60 minutes to request access; 1 to 2 hours to build the profile. |
Before you start
- A personal work email at your company domain, such as [email protected].
- A LinkedIn company page for your business.
- Proof you meet the size bar: at least 100 paying customer organizations (not seats) and 10 full-time employees.
- The name of the TrustRadius category your closest competitor sits in.
- Screenshots, a product video or demo, integration list, pricing and security details for the profile.
- A plan to get your first review quickly, since the page stays out of search until then.
How to list on TrustRadius, step by step
Check the requirements
Read the vendor submission requirements page first. If you are still in beta, have fewer than 100 customers or fewer than 10 full-time staff, wait; the listing will not be accepted.
Find your category
Search TrustRadius for your nearest competitors and note their category. TrustRadius only lists products that fit an existing category.
Request access or a new listing
Use the claim or request-to-be-listed link on TrustRadius's contact page, which leads to the vendor portal. Validate your personal work email. Whoever requests becomes the profile administrator.
Add agencies only after approval
If a marketing or PR agency will help, a verified employee must register first and email written approval to [email protected] before the agency requests access.
Build the free profile
Add screenshots, video or an interactive demo, features, integrations, pricing and security information. Keep descriptions factual and specific, since buyers compare you side by side with competitors.
Invite reviewers
As administrator you are responsible for inviting customers to review. Reviewers sign in with LinkedIn or a work email and a researcher checks each one before publishing.
Why submissions get rejected
- No validated personal work email at the company domain, or a free email such as Gmail.
- No LinkedIn company page.
- The product is not sold to businesses, or it is still in beta.
- Fewer than 100 customers or fewer than 10 full-time employees.
- The product does not fit any existing TrustRadius category.
Tips that make a difference
- Treat the listing as a review program, not a backlink. TrustRadius gives no backlinks, and the free profile has no button to your site.
- Do not ask only happy customers. TrustRadius says vendors cannot ask for positive reviews, edit or remove reviews, or pay to rank higher.
- TrustRadius says its trScore is built to resist cherry-picking, so a steady stream of reviews from all kinds of customers helps more than a burst from fans.
- Interactive demos can be added to free profiles, which is a cheap way to make the page more useful.
- TrustRadius is now part of HG Insights. Premium plans focus on intent data, so ask what accounts you would see before paying.
Example: what JustLaunched prepared
These are the texts Pushify prepared for JustLaunched, a real brand, before listing it on sites like TrustRadius. See the full sample report ›
| Name | JustLaunched |
|---|---|
| Tagline | Launch board for founders and early adopters |
| Short description | JustLaunched is a free launch board where founders introduce new products and early adopters try them first, ask questions and share feedback. |
| Tags | product launch, launch platform, startup discovery, indie makers, early adopters, beta testers, launch deals, product hunt alternative, saas, startups |
Questions people ask
Is TrustRadius free for vendors?
Yes. TrustRadius says any vendor or product that fits its taxonomy can be listed for free. Premium adds features such as a CTA button, lead capture and review generation campaigns.
What are the requirements to be listed on TrustRadius?
A LinkedIn company page, a B2B software or hardware product that is generally available, at least 100 customers, at least 10 full-time employees and a fit with an existing category. You also need a personal work email on the company domain.
Does TrustRadius give a backlink?
No. Its requirements page says it does not provide backlinks to your website.
Why is my TrustRadius page not showing in Google?
TrustRadius does not index a product page until it has at least one review. Get your first review published to make the page searchable.
Sources
The TrustRadius pages this guide was checked against.